Providing multi-website maintenance and on-demand development services for media giant, Bauer Media Group.
On top of bug fixes, backend maintenance, and ensuring ads work correctly, the CXR.Agency team continues to perform minor UI/UX updates, add new features, and continually refine their general usability.
In an update to the website’s navigation bar, CXR.Agency UI Design team altered the style to make it more colorful and easier to use. The team also devised a new system of colors to ensure accessibility for all users. They increased page speed as well, making sure the site was optimized for maximum performance.
In keeping with today’s best practices, the team continues to add new features. The CXR.Agency team implemented elements such as an infinite scroll on all articles to encourage editorial consumption. A newsletter sign-up band was added to increase readership and aid in digital marketing efforts. These additions help to increase the length of each session, while also quietly modernizing the websites.
To ensure the different ads were all functioning correctly, our India team relied on proxy servers based in the US. They made sure that none of the ad scripts were interacting with each other, and that they were all fully implemented without issue.